PRNDI Executive Director Terry Gildea and NPR Director of Ethics and Standards Mark Memmott presented a webinar on Thursday, October 18 on Social Media Ethics. If you were unable to attend (or want to listen in again), the archive is now available.
Click here to watch the webinar video. You'll be asked to register, but the registration is only for the purposes of keeping track of who's seen the webinar.
This is the first in a series of webinars the Culture of Journalism team will present over the coming months. The group, which includes representatives from PRNDI, NPR, PRX and public radio member stations, has been working together to forge a common set of standards and practices for content produced across the public media system. Recently the last of five surveys was sent to newsroom leaders with the goal of gathering information to identify both strengths and weaknesses in the system. The surveys covered five areas: ethics, managing talent, station leadership, daily journalism practices and public perception of content.
Memmott and Gildea presented data gathered from the survey on ethics. They also walked through scenarios that stations are facing and talked about how to navigate them as reporters and station staff try finding the right balance between their personal and professional approaches to social media. Finally, they discussed how a station code of ethics can play a positive role.